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The Sponsor

INTRODUCTION TO THE SPONSOR

The Sponsor, Forchn Holdings Group Co., Ltd., is a diversified enterprise group specialising in the real estate sector, industrial sector, e-commerce, logistics and finance. The Sponsor was established in 1992 and its headquarters are located in Shanghai. As at 31 December 2015, the audited net asset value of the Sponsor group was RMB 1,363.4 million, and the total debt and total cash of the Sponsor group were RMB 2,649.7 million and RMB 726.5 million respectively. The revenue and the profit after tax of the Sponsor group for the financial year ended 31 December 2015 were RMB 2,950.4 million and RMB 208.6 million respectively.1

Some of the notable awards and accolades which the Sponsor has received are:

  • Shanghai Famous Brand Award (上海名牌);
  • Top 100 Private Enterprises in Shanghai 2015 (2015年度上海民营企业100强);
  • Top 100 Private Science and Technology Enterprise in Shanghai in 2006 (2006年 度上海民营科技企业100); and
  • Top 10 Zhejiang Returnee Investment Model Enterprise (十大回乡投资模范浙商).

The Sponsor has extensive construction and operational experience in the logistics industry, and has independently invested over RMB5.0 billion in the Zhejiang Province. This includes its investment in and the construction of the Chongxian Port facility, which is recognised as a key construction project by the PRC Government at both provincial and national levels in the PRC and ranks among the top three inland ports by scale (excluding those on the Yangtze River) in the PRC. The Sponsor is also an operator of the Chongxian Port facility.

The Sponsor’s industrial division undertakes research and development, manufacturing and distribution of cutlery products under the China-renowned trademark of “Zhang Xiao Quan 张小泉” (which has been established since 1628 and is a popular brand in the PRC). Another sector of its industrial division specialises in the manufacturing of building materials, with a focus on environmentally-friendly products, including aerated concrete products, thermal-insulation and energy-saving wall materials and integrated building systems.

The Sponsor has partnered with Fosun Group in the real estate industry. Orient Merchant Construction & Development Co., Ltd., a joint venture between the Sponsor and Fosun Group, has established itself as the leading property firm in the commercial and cultural real estate sector through its investment, development, operation and management of key projects such as Dongyang China Woodcarving Culture Expo City, Hangzhou New World - Est Mall, Fuyang Fucheng International - Est Mall.

The Sponsor’s finance division includes a management platform for merger and acquisitions and private equity funds, and undertakes equity investment in a micro-credit loan company.


E-COMMERCE EXPERIENCE OF THE SPONSOR

The Sponsor has actively engaged in the strategic restructuring of its existing operations in industrial properties and port logistics to an e-commerce model.

The Sponsor expanded its operations in the growing e-commerce market three years ago by launching Ruyicang, an integrated smart warehouse logistics services platform. “Ruyicang”, which literally translates into an “e-warehouse achieving all the wishes and requirements of the clients”, is an integrated and customised branded service for manufacturers, traders and e-commerce players at different tiers. According to the Independent Market Research Consultant, Ruyicang is a leading domestic professional e-commerce warehousing logistics operator, which provides professional and efficient packaging service and warehouse and distribution service for e-commerce clients through a self-developed warehousing logistics system.

The Sponsor was one of the founding members of the joint venture known as Cainiao Network Technology Co., Ltd. (菜鸟网络科技有限公司) which was formed by the Alibaba Group, Intime Retail (Group) Company Ltd. (银泰集团), Fosun Group, Forchn Holdings Group Co., Ltd. and five other logistics companies (SF Express (顺丰速运), STO Express (申通快递), ZTO Express (中通速递), YTO Express (圆通速递) and YunDa Express (韵达快递) ). Cainiao Network Technology Co., Ltd. operates the China Smart Logistics Network (中国智能物流骨干网), which was established to help transform China’s logistics infrastructure through the creation of an open, transparent and shared data platform to serve e-commerce businesses, logistics companies, warehouse companies, third party logistics service providers and supply chain managers in China.

Through its foray into the PRC e-commerce market, the Sponsor has also developed expertise in relation to “business-to-consumer” (known as B2C) and “business-tobusiness” (known as B2B) e-commerce models that enables it to efficiently cater to both direct commercial transactions with end consumers, as well as businesses alike.


1 The Sponsor’s financial information as at 31 December 2015 are based on the assumption that the PRC Property Companies are still held by the Sponsor. The Sponsor’s audited financial information as disclosed above has been provided by the Sponsor and has not been subject to an audit or review engagement by the Reporting Auditor. It should also be noted that the Sponsor’s audited financial information stated herein does not take into account the Sponsor’s stake in EC World REIT. Prospective investors should not place undue reliance on this information.